Whilst I am editing my trailer I will try to keep in mind the traditional codes and conventions of horror films and the trailers which accompany them. I will attempt to follow such stereotypical codes and conventions as an iconic long haired blonde girl in a short skirt dying brutally in a way that could be avoided if she'd had a bit more common sense, the killer being dressed in black to create a heightened sense of enigma and fear, and using lots of quick, short clips of shots in the trailer which build to a climax and create tension and intrigue the audience, making them want to find out more and therefore watch the film.
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